Information About Our Use of Cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. By continuing to browse the site, you are agreeing to our use of cookies.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive.

We use the following cookies:

  • Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.
  • Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
  • Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

You can find more information about the individual cookies we use and the purposes for which we use them below:

1. Web Site Performance Monitoring and Tracking:

Our website uses one or more analytical statistical data collection programs to assemble records about who uses the site, from where, how often, what pages, how long on each page, and many other items of statistical importance that allow us to improve our effectiveness in the supply of web experiences.

The nature of the data collected does not give us information about who you are (by name or address) but it can give us IP address identity. Information is collated into a series of reports and is studied on a regular basis.

The stats that these cookies generate are anonymous and cover things such as;

  1. How many people visit the website;
    1. Where they have come from;
    2. Pages they visit
    3. How long you stay on the site.
Third partyDescription
Google AnalyticsCollects statistical information about how you use the site so that we can improve the experience

2. Social Media Functionality

We proactively use social media and occasionally link articles that we create to it and on the odd occasion publish directly on social channels. These cookies help us to monitor, debug and optimise the performance of the British Salt social engagement and experience.

Third partyDescription
TwitterFor Twitter integration
LinkedInFor LinkedIn integration

3. Pay-Per-Click (PPC) Interest-based advertising

From time to time we may advertise our services through the main search engines, consequently we track our marketing spend, interaction and goal reporting.

We use them to ensure we deliver more relevant advertising based on keywords that our users are searching for.

Third partyDescription
Google AdWordsTracks PPC performance of search campaigns.
Facebook AdsTracks performance of paid social advertising.
Twitter AdsTracks performance of paid social advertising.
YahooTracks PPC performance of search campaigns.
BingTracks PPC performance of search campaigns.

4. Refusing or changing my cookie settings

You may refuse to accept cookies by altering the settings on your internet browser. For more information about how to do this, look at your browser 'help' section or visit and

Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set, visit or

Find out how to manage cookies on popular browsers:

To find information relating to other browsers, visit the browser developer's website.

To opt out of being tracked by Google Analytics across all websites, visit

Alternatively, if you are using a mobile or tablet please revert to its operating manual.
Please note that if you adjust your internet browser settings to refuse the setting of cookies, you may not be able to access or use fully certain parts or functionality of our website.

Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.